October 8, 2014

Lisa Su named AMD CEO

AMD appointed Lisa Su president and CEO on October 8, 2014 — tasking her with turning around the struggling chipmaker.

What it was for

Lisa SuSu's Zen architecture and Epyc server CPUs restored AMD as a credible Intel competitor and made the company a key alternative in data centers and gaming. She later became one of the most visible semiconductorA material whose conductivity can be controlled — silicon semiconductors are the basis of almost all computer chips. executives in the AI era.

People

  • Lisa Suceo

Companies

  • AMD

Why it's here

Su's leadership revived AMD from near-irrelevance to a major Intel and NVIDIA rival.

Why it mattered

Competition in CPUs and GPUs matters for cloud pricing and AI hardware diversity.

What it solved

AMD had lost server and desktop share and needed a product-led turnaround.

Media

  • Lisa Su
    ImageLisa Su

    Fuzheado, CC BY 4.0, via Wikimedia Commons

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